Concepedia

Laurianne Schmitt

LS

6

Publications

132

Citations

6

H-Index

2021

Active since

Affiliations

Université de Lille(Current)

Lille Économie Management

Institut d'Economie Scientifique Et de Gestion

Centre National de la Recherche Scientifique

EM Strasbourg Business School

Laurianne Schmitt is an author at Université de Lille specializing in management, marketing, and sociology.

ORCID

Top concepts

Publications per year

2021–2025

6

Publications

6

AI in sales: Laying the foundations for future research

Colleen E. McClure, Rhett Epler, Laurianne Schmitt et al. · Journal of Personal Selling and Sales Management · 2024 · 45 citations

Do salesforce management systems actually drive salesperson intentions?

Rhett Epler, Laurianne Schmitt, David Mathis et al. · Industrial Marketing Management · 2023 · 29 citations

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Salespeople's work toward the institutionalization of social selling practices

Laurianne Schmitt, Éric Casenave, Jessie Pallud · Industrial Marketing Management · 2021 · 26 citations · Full text

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Salespeople and teams as stakeholder and knowledge managers: a service-ecosystem, co-creation, crossing-points perspective on key outcomes

Christopher R. Plouffe, Thomas E. DeCarlo, J. Ricky Fergurson et al. · European Journal of Marketing · 2023 · 12 citations

An Inquiry into Effective Salesperson Social Media Use in Multinational Versus Local Firms

Laurianne Schmitt, Rhett Epler, Éric Casenave et al. · Journal of International Marketing · 2023 · 10 citations

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