Jared Oakley

The Effectiveness of Benefit Type and Price Endings in Green Advertising

Marla Royne Stafford, Jennifer Martinez, Jared Oakley et al. · Journal of Advertising · 2012 · 80 citations

Consumer Uncertainty, Behavioral Decision Making, Consumer Study +21

The Effects of Environmental Haptic Cues on Consumer Perceptions of Retailer Warmth and Competence

Subhash Jha, M.S. Balaji, Joann Peck et al. · Journal of Retailing · 2020 · 51 citations

Customer Satisfaction, Behavioral Sciences, Consumer Study +11

The Sales Profession as a Subculture: Implications for Ethical Decision Making

Victoria D. Bush, Alan J. Bush, Jared Oakley et al. · Journal of Business Ethics · 2015 · 43 citations

Sales Ethics, Sales Management, Management +8

From thinking green to buying green: consumer motivation makes the difference

Marla Royne Stafford, Jeff Thieme, Marian Levy et al. · Journal of Business Strategy · 2016 · 28 citations

Green Marketing, Behavioral Decision Making, Consumer Motivation +21

The role of customer entertainment in B2B sales strategy: Comparative insights from professional buyers and salespeople

Jared Oakley, Alan J. Bush, William C. Moncrief et al. · Industrial Marketing Management · 2020 · 25 citations

Customer Satisfaction, Business-to-business Research, B2b Sales Strategy +13