Ritesh Saini

Emotional Bidders—An Analytical and Experimental Examination of Consumers' Behavior in a Priceline-Like Reverse Auction

Min Ding, Jehoshua Eliashberg, Joel Huber et al. · Management Science · 2005 · 156 citations

Electronic Auction, Consumer Uncertainty, Behavioral Decision Making +27

When poignant stories outweigh cold hard facts: A meta-analysis of the anecdotal bias

Traci H. Freling, Zhiyong Yang, Ritesh Saini et al. · Organizational Behavior and Human Decision Processes · 2020 · 61 citations · Full text

Media Studies, Anecdotal Bias, Narrative Economics +9

Is that Deal Worth my Time? The Interactive Effect of Relative and Referent Thinking on Willingness to Seek a Bargain

Ritesh Saini, Raghunath Singh Rao, Ashwani Monga · Journal of Marketing · 2009 · 57 citations

Negotiation, Consumer Uncertainty, Behavioral Decision Making +26

The psychological underpinnings of relative thinking in price comparisons

Ritesh Saini, Sweta Chaturvedi Thota · Journal of Consumer Psychology · 2010 · 32 citations

Suckers in the morning, skeptics in the evening: Time-of-Day effects on consumers’ vigilance against manipulation

Mehdi Tanzeeb Hossain, Ritesh Saini · Marketing Letters · 2013 · 24 citations

Consumer Uncertainty, Behavioral Decision Making, Consumer Study +17