Jordan W. Moffett - Concepedia

Author

Jordan W. Moffett

Also Known As

, Jordan W. Moffett

Publications

1.1K

Citations

H-Index

Concepts

All Affiliations

Jordan W. Moffett is an author at Louisiana State University specializing in management, business, and marketing.

#	Concept	H-Index	Publications	Citations
1	Business	2	2	976
2	Management	2	2	976
3	Arts	1	1	73
4	Accounting	1	1	13
5	Communication	1	1	73

Jordan W. Moffett

Publications

Citations

H-Index

Page 1

	Year	Citations
Toward a theory of customer engagement marketing Colleen M. Harmeling, Jordan W. Moffett, Mark J. Arnold, Journal of the Academy of Marketing Science Customer SatisfactionInteractive MarketingManagementConsumer ResearchBusiness	2016	963
A theory of multiformat communication: mechanisms, dynamics, and strategies Jordan W. Moffett, Judith Anne Garretson Folse, Robert W. Palmatier Journal of the Academy of Marketing Science MultiplexingInterpersonal CommunicationCommunication StrategyCommunicationArts	2020	73
Toward a theory of corporate apology: mechanisms, contingencies, and strategies Wei Shao, Jordan W. Moffett, Sara Quach, European Journal of Marketing Key Apology ElementsPurpose Corporate ApologiesAccountingReputation ManagementManagement	2022	13

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