Vivek Madupu - Concepedia

Author

Vivek Madupu

Also Known As

VIVEK MADUPU, Vivek Madupu

Publications

338

Citations

H-Index

Concepts

All Affiliations

Vivek Madupu is an author at Missouri Western State University specializing in interactive marketing, management, and marketing.

#	Concept	H-Index	Publications	Citations
1	Management	5	5	336
2	Business	2	2	226
3	Education	1	1	40
4	Health Sciences	1	1	186
5	Medicine	1	1	13

Vivek Madupu

Publications

336

Citations

H-Index

Page 1

	Year	Citations
Antecedents and Consequences of Online Brand Community Participation: A Conceptual Framework Vivek Madupu, Delonia Cooley Journal of Internet Commerce Customer SatisfactionDigital MarketingConsumer ResearchBrand StrategyCommunication	2010	186
Affective and cognitive antecedents of customer loyalty towards e-mail service providers Sampath Kumar Ranganathan, Vivek Madupu, Sandipan Sen, Journal of Services Marketing Customer ExperienceCustomer SatisfactionCognitive AntecedentsDigital MarketingE-mail Services	2013	81
Cross-Cultural Differences in Online Brand Communities: An Exploratory Study of Indian and American Online Brand Communities Vivek Madupu, Delonia Cooley Journal of International Consumer Marketing Exploratory StudyConsumer ResearchEducationCustomer CommunityPersonal Branding	2010	40
The Relationship Between Online Brand Community Participation and Consciousness of Kind, Moral Responsibility, and Shared Rituals and Traditions Vivek Madupu, Balaji Krishnan ACR North American Advances CultureConsumer CulturePersonal BrandingDigital MarketingMoral Responsibility	2008	16
How did you find your physician? Delonia Cooley, Vivek Madupu International Journal of Pharmaceutical and Healthcare Marketing Family MedicineDigital MarketingInformation SeekingConsumer ResearchHealth Care Marketers	2009	13

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