Concepedia

Sandipan Sen

SS

15

Publications

492

Citations

14

H-Index

2011

Active since

Affiliations

Southeast Missouri State University(Current)

University of Wisconsin–Green Bay

University of West Florida

Texas State University

University of Central Arkansas

Sandipan Sen is an author at Southeast Missouri State University specializing in management, marketing, and consumer research.

Top concepts

ManagementMarketingConsumer ResearchBusinessCommunicationSocial InfluenceBusiness StrategyInteractive MarketingArtsPersuasion

Publications per year

2011–2023

15

Publications

15

Affective and cognitive antecedents of customer loyalty towards e-mail service providers

Sampath Kumar Ranganathan, Vivek Madupu, Sandipan Sen et al. · Journal of Services Marketing · 2013 · 81 citations

Customer Experience, Customer Satisfaction, Cognitive Antecedents +25

The impact of Persuasion knowledge cues on social media engagement: a look at pet influencer marketing

Susan Myers, Sandipan Sen, Holly A. Syrdal et al. · The Journal of Marketing Theory and Practice · 2022 · 64 citations

Creative Communications, Entertainment Marketing, Influencer Marketing Expenditures +31

Influencer marketing and the growth of affiliates: The effects of language features on engagement behavior

Holly A. Syrdal, Susan Myers, Sandipan Sen et al. · Journal of Business Research · 2023 · 57 citations

Influencer Studies, Consumer Engagement, Management +10

The effect of environmental uncertainty, information quality, and collaborative logistics on supply chain flexibility of small manufacturing firms in India

Vivek Nagarajan, Katrina Savitskie, Sampathkumar Ranganathan et al. · Asia Pacific Journal of Marketing and Logistics · 2013 · 47 citations

Logistics Processes, Southern India, Supply Chain Risk +22

Strategic flexibility in small firms

Sandipan Sen, Katrina Savitskie, Raj V. Mahto et al. · Journal of Strategic Marketing · 2022 · 40 citations

Rows per page

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