Information & Management · 2018 · 47 citations · 69 references
BusinessInformation SystemsManagement Information SystemsCustomer Relationship ManagementInformation Systems ManagementRelationship MarketingBusiness-it AlignmentCustomer EngagementCustomer SatisfactionCustomer Value ManagementRelationship ManagementValue AnalysisBusiness Value DeliveredCustomer Relationship Management AutomationCustomer Relationship Management Systems AnalyticsCustomer Value MeasurementInformation Technology Business ValueInformation Technology Value MeasurementIt Value RealizationPerceived Value Measurement
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