Jinghua Huang

A Survey of E-Commerce Recommender Systems

Kangning Wei, Jinghua Huang, Shaohong Fu · 2007 · 198 citations

Customer Satisfaction, Group Recommenders, E-commerce Recommender Systems +15

Using User- and Marketer-Generated Content for Box Office Revenue Prediction: Differences Between Microblogging and Third-Party Platforms

Tingting Song, Jinghua Huang, Yong Tan et al. · Information Systems Research · 2019 · 146 citations

Marketer-generated Content, Social Medium Monitoring, Box Office Revenue +17

How do sellers use live chat to influence consumer purchase decision in China?

Zhepeng Lv, Yue Jin, Jinghua Huang · Electronic Commerce Research and Applications · 2018 · 78 citations

Marketing, Live Chat, Online Customer Behavior +13

An e-commerce performance assessment model: Its development and an initial test on e-commerce applications in the retail sector of China

Jinghua Huang, Ximin Jiang, Qian Tang · Information & Management · 2009 · 54 citations · Full text

Electronic Marketplace, Customer Satisfaction, Online Customer Behavior +11

Unifying Algorithmic and Theoretical Perspectives: Emotions in Online Reviews and Sales

Yifan Yu, Yang Yang, Jinghua Huang et al. · MIS Quarterly · 2023 · 54 citations

Customer Satisfaction, Negative Polarity, Digital Marketing +28