Dynamic capabilities, operational capabilities (educational-marketing) and performance

Adriana Roseli Wünsch Takahashi, Sérgio Bulgacov, Mônica Maier Giacomini

Review of Business Management · 2017 · 24 citations · 14 references

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Concepts

Abstract

Purpose -To verify the relationship between dynamic capabilities (DCs) and their impact on performance mediated by operational capabilities, considering educational technological capabilities and marketing capabilities in private higher education institutions (HEIs) in Brazil.

References

14