Concepedia
Telecommunications Policy · 2015 · 11 citations · 69 references
BusinessMarketingSupply Chain ManagementConsumer BehaviorBundle PricingConsumer InvolvementConsumer TheoryCustomer EngagementCustomer SatisfactionBundle Purchase IntentionsEmotional Customer ExperienceEmotional InfluenceEmotional NeedsPost-purchase Emotions
69
Principles and Practice of Structural Equation Modeling
Nassim Tabri, Corinna M. Elliott · Canadian Graduate Journal of Sociology and Criminology · 2012 · 13.4K citations · Full text
Social Sciences, Educational Measurement, Psychometrics +9
Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence
Valarie A. Zeithaml · Journal of Marketing · 1988 · 12.7K citations · Full text
Business, Marketing, Marketing Management +17
Estimating Nonresponse Bias in Mail Surveys
J. Scott Armstrong, Terry Overton · Journal of Marketing Research · 1977 · 10K citations
Public Health, Social Psychology, Public Opinion +10
Valarie A. Zeithaml · Journal of Marketing · 1988 · 9.8K citations
Evaluating the use of exploratory factor analysis in psychological research.
Leandre R. Fabrigar, Duane T. Wegener, Robert C. MacCallum et al. · Psychological Methods · 1999 · 8.9K citations
Social Sciences, Behavioral Sciences, Psychology +5