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The effects of involvement on responses to argument quantity and quality: Central and peripheral routes to persuasion.

Behavioral Decision MakingArgumentation AnalysisConsumer ResearchSocial InfluencePublic OpinionPolitical BehaviorRhetoricCommunicationSocial SciencesAttitude TheoryPeripheral RoutesBiasConversation AnalysisPolitical CommunicationArgument MiningApplied Social PsychologyMarketingArgumentation FrameworkArtsPersuasionPublic Debate