Generalizations on consumer innovation adoption: A meta-analysis on drivers of intention and behavior

Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology

Fred D. Davis · MIS Quarterly · 1989 · 64.5K citations

Computing, Information Systems, Information Technology +15

Prospect Theory: An Analysis of Decision under Risk

Daniel Kahneman, Amos Tversky · Econometrica · 1979 · 47K citations

Business, Decision Sciences, Insurance +17

Statistical Methods for Meta-Analysis

Stanley Wasserman, Larry V. Hedges, Ingram Olkin · Journal of Educational Statistics · 1988 · 10.5K citations

Public Health, Biostatistics, Epidemiologic Methods +14

Statistical Methods for Psychology.

Andrew C. Gudgeon, David C. Howell · Journal of the Royal Statistical Society Series D (The Statistician) · 1994 · 8.4K citations

Natural Sciences, Behavioral Sciences, Psychology +8

Implementation intentions: Strong effects of simple plans.

Peter M. Gollwitzer · American Psychologist · 1999 · 5.3K citations · Full text

Social Sciences, Psychology, Social Psychology +12