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Multivariate Data Analysis with Readings.

G. S. W. Rutherford, Joseph F. Hair, Rolph E. Anderson et al. · Journal of the Royal Statistical Society Series D (The Statistician) · 1988 · 5.9K citations

Natural Sciences, Data Science, Categorical Data Analysis +5

Discrete Choice Analysis: Theory and Application to Travel Demand.

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Planning, Economics, Transportation Planning +14

Multivariate Data Analysis with Readings.

I. T. Jolliffe, Joseph F. Hair, Rolph E. Anderson et al. · Journal of the Royal Statistical Society Series A (Statistics in Society) · 1988 · 5.1K citations

Natural Sciences, Data Science, Categorical Data Analysis +5

Thirty Years of Conjoint Analysis: Reflections and Prospects

Paul E. Green, Abba Μ. Krieger, Yoram Wind · INFORMS Journal on Applied Analytics · 2001 · 766 citations

Business, Marketing, Marketing Management +12

Thirty Years of Conjoint Analysis: Reflections and Prospects

Paul E. Green, Abba Μ. Krieger, Yoram Wind · INFORMS Journal on Applied Analytics · 2001 · 388 citations

Business, Marketing, Marketing Management +12