Rolph E. Anderson

Multivariate Data Analysis, 6th ed

Ronald L. Tatham, Rolph E. Anderson, Barry J. Babin et al. · 2006 · 9.1K citations

Natural Sciences, Biostatistics, Data Visualization +11

Multivariate Data Analysis with Readings.

G. S. W. Rutherford, Joseph F. Hair, Rolph E. Anderson et al. · Journal of the Royal Statistical Society Series D (The Statistician) · 1988 · 5.9K citations

Natural Sciences, Data Science, Categorical Data Analysis +5

Multivariate Data Analysis with Readings.

I. T. Jolliffe, Joseph F. Hair, Rolph E. Anderson et al. · Journal of the Royal Statistical Society Series A (Statistics in Society) · 1988 · 5.1K citations

Natural Sciences, Data Science, Categorical Data Analysis +5

Customer loyalty in e-commerce: an exploration of its antecedents and consequences

Srini S. Srinivasan, Rolph E. Anderson, Kishore Ponnavolu · Journal of Retailing · 2002 · 2.3K citations

Business, Marketing, Marketing Management +12

E‐satisfaction and e‐loyalty: A contingency framework

Rolph E. Anderson, Srini S. Srinivasan · Psychology and Marketing · 2003 · 2.3K citations

Business, Management Information Systems, Marketing +11