Concepedia

Srini S. Srinivasan

SS

15

Publications

6.2K

Citations

15

H-Index

1995

Active since

Affiliations

Drexel University(Current)

Temple University

Srini S. Srinivasan is an author at Drexel University specializing in business, marketing, and management.

Top concepts

BusinessMarketingManagementConsumer ResearchConsumer BehaviorCustomer SatisfactionInteractive MarketingEconomicsBehavioral EconomicsExperimental Economics

Publications per year

1995–2003

15

Publications

15

Customer loyalty in e-commerce: an exploration of its antecedents and consequences

Srini S. Srinivasan, Kishore Ponnavolu · Journal of Retailing · 2002 · 2.3K citations

Customer Experience, Customer Satisfaction, Online Customer Behavior +9

E‐satisfaction and e‐loyalty: A contingency framework

Srini S. Srinivasan · Psychology and Marketing · 2003 · 2.3K citations

Customer Satisfaction, Online Customer Behavior, Convenience Motivation +15

Multinationality and Firm Performance: The Moderating Role of R&D and Marketing Capabilities

Masaaki Kotabe, Srini S. Srinivasan, Preet S. Aulakh · Journal of International Business Studies · 2002 · 617 citations

International Management, International Business Strategy, Firm Performance +12

The Global Internet Shopper: Evidence from Shopping Tasks in Twelve Countries

Patrick D. Lynch, Robert J. Kent, Srini S. Srinivasan · Journal of Advertising Research · 2001 · 347 citations

Customer Satisfaction, Consumer Uncertainty, Digital Marketing +24

Evaluation of search, experience and credence attributes: role of brand name and product trial

Srini S. Srinivasan, Brian D. Till · Journal of Product & Brand Management · 2002 · 116 citations

Customer Satisfaction, Product Trial, Consumer Research +19

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