Concepedia
Industrial Marketing Management · 1993 · 63 citations · 23 references
ManagementOrganizational BehaviorRisk ManagementOrganizational DesignRisk AnalysisOperational RiskRisk MitigationOrganizational Risk ManagementRisk Management In Purchasing
23
Generalized expectancies for internal versus external control of reinforcement.
Julian B. Rotter · The Psychological Monographs · 1966 · 21.9K citations
Public Health, Behavioral Sciences, Psychology +7
Role of Product-Related Conversations in the Diffusion of a New Product
Johan Arndt · Journal of Marketing Research · 1967 · 1.6K citations
Management, Marketing, Marketing Management +8
Consumer Rankings of Risk Reduction Methods
Ted Roselius · Journal of Marketing · 1971 · 1.1K citations
Business, Marketing, Marketing Management +17
Informational and Normative Social Influence in Buyer Behavior
Robert E. Burnkrant, Alain Cousineau · Journal of Consumer Research · 1975 · 954 citations
Social Sciences, Marketing, Marketing Management +12
Top Executive Locus of Control and Its Relationship to Strategy-Making, Structure, and Environment.
Danny Miller, Mario De, Jean‐Marie Toulouse · Academy of Management Journal · 1982 · 764 citations
Management, Strategic Management, Strategy +13