Service-oriented Technology Roadmap (SoTRM) using patent map for R&D strategy of service industry

Evolving to a New Dominant Logic for Marketing

Stephen L. Vargo, Robert F. Lusch · Journal of Marketing · 2003 · 14.1K citations

Value Theory, Consumer Research, Dominant Logic +19

Technology roadmapping—A planning framework for evolution and revolution

Robert Phaal, Clare Farrukh, David Probert · Technological Forecasting and Social Change · 2003 · 1.2K citations

Global Planning, Technology Assessment, Science And Technology Studies +3

A research manifesto for services science

Henry Chesbrough, Jim Spohrer · Communications of the ACM · 2006 · 1K citations

Modern Services, Public Policy, Services Sector +14

Science and technology roadmaps

Ronald N. Kostoff, Ross Schaller · IEEE Transactions on Engineering Management · 2001 · 683 citations

Roadmap Construction Process, Business Intelligence, Project Management +19

Measuring technological change through patents and innovation surveys

Daniele Archibugi, Mario Planta · Technovation · 1996 · 681 citations

Business, Law, Science And Technology Studies +9