Concepedia

Strategic Mapping

Strategic Mapping is a conceptual framework used in competitor analysis that systematically visualizes the competitive landscape by positioning firms or strategies within a multidimensional space based on key strategic dimensions, thereby distinguishing it from general market models through its focus on strategic similarity and differential positioning.

156

Publications

10K

Citations

331

Authors

188

Institutions

Publications per year

2017–2026

30

Parents

Publications

156

Having trouble with your strategy? Then map it.

Robert S. Kaplan, D. P. Norton · PubMed · 2001 · 1.1K citations

, , +16

A Taxonomy of Manufacturing Strategies

Jeffrey G. Miller, Aleda V. Roth · Management Science · 1994 · 1K citations

, , +13

Mapping Strategic Thought.

Dennis A. Gioia, Anne Sigismund Huff · Administrative Science Quarterly · 1992 · 989 citations

, , +17

Mapping technological capabilities into product markets and competitive advantage: the case of cholesterol drugs

Allan Afuah · Strategic Management Journal · 2002 · 281 citations · Full text

, , +17

Advances in the development of common noise assessment methods in Europe: The CNOSSOS-EU framework for strategic environmental noise mapping

Stylianos Kephalopoulos, Marco Paviotti, Fabienne Anfosso-Lédée et al. · The Science of The Total Environment · 2014 · 251 citations · Full text

, , +16

1–5 of 156

Authors

331

  1. LQ
    Luis Quezada

    Universidad de Santiago de Chile, Chile

    6 publications · 302 citations

    6

    h-index

  2. PP
    Pedro Palominos

    Universidad de Santiago de Chile, Chile

    5 publications · 265 citations

    5

    h-index

  3. HL
    Héctor López-Ospina

    Universidad del Norte, Colombia

    3 publications · 171 citations

    3

    h-index

  4. EA
    Eoin A. King

    University College Dublin, Ireland

    3 publications · 207 citations

    3

    h-index

  5. AO
    Astrid Oddershede

    Universidad de Santiago de Chile, Chile

    2 publications · 129 citations

    2

    h-index

1–5 of 331

Institutions

188

  1. Universidad de Santiago de Chile

    Santiago, Chile

    6 h-index

    18 publications

    1K citations

  2. Erasmus University Rotterdam

    Rotterdam, The Netherlands

    4 h-index

    7 publications

    335 citations

  3. Cranfield University

    Cranfield, United Kingdom

    4 h-index

    7 publications

    989 citations

  4. University of Sussex

    Brighton, United Kingdom

    3 h-index

    7 publications

    434 citations

  5. University of Amsterdam

    Amsterdam, The Netherlands

    3 h-index

    3 publications

    181 citations

  6. University of Pennsylvania

    Philadelphia, United States

    3 h-index

    5 publications

    132 citations

  7. Istanbul Medipol University

    Istanbul, Türkiye

    2 h-index

    5 publications

    433 citations

  8. Ca' Foscari University of Venice

    Venice, Italy

    2 h-index

    1 publications

    19 citations

1–8 of 188

Venues

  1. Management Decision

    5 publications · 377 citations

    5

    h-index

  2. Journal of Business Strategy

    4 publications · 180 citations

    4

    h-index

  3. Industrial Marketing Management

    4 publications · 347 citations

    4

    h-index

  4. International Journal of Production Economics

    3 publications · 152 citations

    3

    h-index

  5. Long Range Planning

    3 publications · 161 citations

    3

    h-index

1–5