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327
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11.7K
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Bellevue, United States
327
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1–5 of 18
Why do CFOs become involved in material accounting manipulations?
Mei Feng, Weili Ge, Shuqing Luo et al. · Journal of Accounting and Economics · 2010 · 573 citations
Fine F. Leung, Flora F. Gu, Robert W. Palmatier · Journal of the Academy of Marketing Science · 2022 · 512 citations
Influencer Marketing Effectiveness
Fine F. Leung, Flora F. Gu, Yiwei Li et al. · Journal of Marketing · 2022 · 419 citations · Full text
1–5 of 327