Shopping Orientation

Shopping Orientation is a consumer behavior construct that characterizes the primary motivational stance or goal-directed approach an individual adopts during the shopping process, distinguishing it from related constructs by emphasizing the underlying cognitive and affective orientation guiding shopping activities.

223

Publications

18.1K

Citations

438

Authors

245

Institutions

Publications per year

2017–2026

41

Variants

Shopping Orientations

Authors

438

  1. SS
    Soyeon Shim

    University of Arizona, United States

    11 publications · 740 citations

    10

    h-index

  2. KC
    Kenneth C. Gehrt

    University of Arizona, United States

    6 publications · 372 citations

    6

    h-index

  3. JR
    James R. Lumpkin

    Baylor University, United States

    5 publications · 491 citations

    5

    h-index

  4. WR
    William R. Darden

    University of Georgia, United States

    5 publications · 620 citations

    5

    h-index

  5. JK
    Jihyun Kim

    Virginia Tech, United States

    5 publications · 531 citations

    5

    h-index

1–5 of 438

Venues

  1. Journal of Retailing and Consumer Services

    18 publications · 1.5K citations

    17

    h-index

  2. 11

    h-index

  3. Journal of Fashion Marketing and Management

    9 publications · 600 citations

    9

    h-index

  4. Journal of Business Research

    JBR · 9 publications · 2.1K citations

    9

    h-index

  5. Clothing and Textiles Research Journal

    8 publications · 706 citations

    8

    h-index

1–5