Referral Dynamics

Referral Dynamics is a theoretical framework within growth analytics that specifies the mechanisms and patterns by which existing users or customers influence the acquisition of new users through incentivized or organic advocacy behaviors.

45

Publications

2.5K

Citations

164

Authors

91

Institutions

Publications per year

2017–2026

13

Authors

164

  1. PY
    Pınar Yolum

    Boğaziçi University, Türkiye

    2 publications · 66 citations

    2

    h-index

  2. PC
    Peter C. Verhoef

    University of Groningen, Netherlands

    2 publications · 819 citations

    2

    h-index

  3. BS
    Bernd Skiera

    Goethe University Frankfurt, Germany

    2 publications · 526 citations

    2

    h-index

  4. CV
    Christophe Van den Bulte

    University of Pennsylvania, United States

    2 publications · 526 citations

    2

    h-index

  5. MP
    Munindar P. Singh

    North Carolina State University, United States

    2 publications · 66 citations

    2

    h-index

1–5 of 164

Venues

  1. Journal of the Academy of Marketing Science

    2 publications · 819 citations

    2

    h-index

  2. Journal of Marketing

    JM · 2 publications · 526 citations

    2

    h-index

  3. BMJ

    2 publications · 143 citations

    2

    h-index

  4. International Journal of Research in Marketing

    IJRM · 2 publications · 40 citations

    2

    h-index

  5. British Journal of General Practice

    BJGP · 2 publications · 85 citations

    2

    h-index

1–5