Involvement Antecedents is a theoretical construct in consumer behavior research that identifies the foundational factors or conditions predisposing an individual to experience varying levels of psychological engagement with a product, brand, or purchase decision.
262
Publications
31K
Citations
649
Authors
389
Institutions
Publications per year
2017–2026
81
Parents
Publications
262
Measuring the Involvement Construct
Judith Lynne Zaichkowsky · Journal of Consumer Research · 1985 · 5.9K citations
Measuring Consumer Involvement Profiles
Gilles Laurent, Jean‐Noël Kapferer · Journal of Marketing Research · 1985 · 2K citations
Measuring Consumer Involvement Profiles
Gilles Laurent, Jean‐Noël Kapferer · Journal of Marketing Research · 1985 · 762 citations
1–5 of 262
Authors
649
- JK
4
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- GL
4
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- GR
3
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- DD
3
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- TT
3
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1–5 of 649
Institutions
389
Florida State University
Tallahassee, United States
5 h-index
7 publications
556 citations
Cardiff University
Cardiff, United Kingdom
4 h-index
9 publications
373 citations
Washington State University
Pullman, United States
4 h-index
4 publications
242 citations
Manchester Academic Health Science Centre
Manchester, United Kingdom
3 h-index
10 publications
253 citations
Indian Institute of Technology Roorkee
Roorkee, India
3 h-index
6 publications
220 citations
Purdue University West Lafayette
West Lafayette, United States
3 h-index
3 publications
234 citations
Oklahoma State University
Stillwater, United States
3 h-index
4 publications
298 citations
Rajagiri Hospital
Ernakulam, India
3 h-index
4 publications
158 citations
1–8 of 389
Venues
- ACR North American Advances
9 publications · 1K citations
9
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- Psychology and Marketing
8 publications · 1K citations
8
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- The Journal of Marketing Theory and Practice
JMTP · 6 publications · 510 citations
6
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- Journal of Marketing Research
5 publications · 3.1K citations
5
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- Asia Pacific Journal of Marketing and Logistics
4 publications · 160 citations
4
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1–5