Data-driven Advertising Ethics

Data-Driven Advertising Ethics is a normative framework that systematizes the ethical principles and governance mechanisms guiding the collection, analysis, and application of consumer data in advertising, distinguished by its reliance on empirical data and algorithmic accountability to evaluate and mitigate harms in targeted advertising practices.

4

Publications

307

Citations

13

Authors

10

Institutions

Publications per year

2017–2026

4

Authors

13

  1. KP
    Kirk Plangger

    King's College London, United Kingdom

    1 publications · 125 citations

    1

    h-index

  2. CM
    Claire M. Segijn

    University of Minnesota, United States

    1 publications · 55 citations

    1

    h-index

  3. CC
    Colin Campbell

    Swinburne University of Technology, Australia

    1 publications · 125 citations

    1

    h-index

  4. JK
    Jan Kietzmann

    Simon Fraser University, Canada

    1 publications · 125 citations

    1

    h-index

  5. JS
    Joanna Strycharz

    University of Amsterdam, Netherlands

    1 publications · 55 citations

    1

    h-index

1–5 of 13

Venues

  1. Journal of Advertising Research

    JAR · 1 publications · 125 citations

    1

    h-index

  2. Journal of Advertising

    1 publications · 55 citations

    1

    h-index

  3. 1

    h-index

1–3