Attendee Loyalty
Attendee Loyalty is an academic construct within convention marketing that denotes the degree of relational commitment and behavioral intention exhibited by individuals toward consistently reattending a specific convention or event, distinguished from general customer loyalty by its focus on repeat participation in non-transactional, experience-based gatherings.
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2.2K
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73
Authors
48
Institutions
Publications per year
2017–2026
12
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Jose Weng Chou Wong, Hung‐Che Wu, Ching‐Chan Cheng · International Journal of Tourism Research · 2014 · 143 citations
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48

Hong Kong Polytechnic University
Hong Kong, Hong Kong
4 h-index
4 publications
324 citations
University of Nevada, Las Vegas
Las Vegas, United States
4 h-index
10 publications
410 citations
National Yunlin University of Science and Technology
Douliu, Taiwan
2 h-index
3 publications
197 citations

NEOMA Business School
Mont-Saint-Aignan, France
2 h-index
2 publications
339 citations
University of Houston
Houston, United States
2 h-index
2 publications
147 citations
Macau University of Science and Technology
Macao, Macao
2 h-index
4 publications
528 citations
Isparta University of Applied Sciences
Isparta, Türkiye
1 h-index
2 publications
52 citations
Yuan Ze University
Taoyuan District, Taiwan
1 h-index
1 publications
249 citations
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JCET · 7 publications · 342 citations
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2 publications · 191 citations
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JHTR · 2 publications · 101 citations
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JTTM · 2 publications · 213 citations
2
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2 publications · 298 citations
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