Sarah Tanford - Concepedia

Author

Sarah Tanford

University of Nevada, Las Vegas ORCID

Also Known As

Esther L. Kim, S. Tanford, SARAH TANFORD, Sarah Tanford

Publications

3.7K

Citations

H-Index

122

Concepts

All Affiliations

University of Nevada, Las Vegas Purdue University West Lafayette Florida International University

About

Sarah Tanford is an author at University of Nevada, Las Vegas specializing in consumer research, marketing, and management.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	29	43	2.4K
2	Business	28	41	2.2K
3	Law	8	8	276
4	Arts	5	5	202
5	Education	2	2	249

Sarah Tanford

Publications

3.6K

Citations

H-Index

Page 1

	Year	Citations
Social Influence Model: A formal integration of research on majority and minority influence processes. Sarah Tanford, Steven Penrod Psychological Bulletin Minority Influence ProcessesSocietal InfluenceMinority InfluenceSociologySocial Influence Model	1984	330
Festival attributes and perceptions: A meta-analysis of relationships with satisfaction and loyalty Sarah Tanford, Shinyong Jung Tourism Management Customer SatisfactionCultureFestival StudiesConsumer ResearchEducation	2017	231
Determinants of customer loyalty and purchasing behavior for full-service and limited-service hotels Sarah Tanford, Carola Raab, Yen‐Soon Kim International Journal of Hospitality Management Limited-service HotelsCustomer SatisfactionService QualityHospitality MarketingBusiness	2011	170
The Effects of Social Influence and Cognitive Dissonance on Travel Purchase Decisions Sarah Tanford, Rhonda J. V. Montgomery Journal of Travel Research Tourist ExperienceBehavioral Decision MakingSocial PsychologyConsumer ResearchConsumer Attitude	2014	156
Building loyalty through reward programs: The influence of perceptions of fairness and brand attachment Eunmin Hwang, Şeyhmus Baloğlu, Sarah Tanford International Journal of Hospitality Management Building LoyaltyBrand EquityManagementBusinessConsumer Research	2018	135
The Influence of Reward Program Membership and Commitment on Hotel Loyalty Sarah Tanford, Carola Raab, Yen‐Soon Kim Journal of Hospitality & Tourism Research Customer SatisfactionBehavioral Decision MakingConsumer ResearchHospitalityBuying Behavior	2010	124
The impact of tier level on attitudinal and behavioral loyalty of hotel reward program members Sarah Tanford International Journal of Hospitality Management Tier LevelCustomer SatisfactionMotivationConsumer ResearchHospitality Marketing	2013	120
Priming social media and framing cause-related marketing to promote sustainable hotel choice Sarah Tanford, Minji Kim, Eun Joo Kim Journal of Sustainable Tourism Customer SatisfactionGreen MarketingDigital MarketingSocial MarketingConsumer Research	2020	117
Behavioral and Cognitive Consequences of Reciprocal Versus Compensatory Responses to Preinteraction Expectancies William Ickes, Miles L. Patterson, D. W. Rajecki, Social Cognition	1982	104
Online Traveler Reviews as Social Influence: Price Is No Longer King Laura A. Book, Sarah Tanford, Rhonda J. V. Montgomery, Journal of Hospitality & Tourism Research Tourist ExperienceBehavioral Decision MakingConsumer StudyConsumer ResearchConsumer Attitude	2015	98

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