Concepedia

Cathy Hart

CH

Statistics

Publications

17

Citations

970

H-Index

16

Active since

1996

Affiliations

Loughborough University(Current)

Cathy Hart is an author at Loughborough University specializing in management, marketing, and business.

Top concepts

MarketingManagementBusinessConsumer ResearchCustomer SatisfactionConsumer BehaviorInteractive MarketingFashionEducationConsumer Decision Making

Publications per year

1996–2020

17

Publications

17

Retailer adoption of the Internet – Implications for retail marketing

Cathy Hart, Neil F. Doherty, Fiona Ellis‐Chadwick · European Journal of Marketing · 2000 · 171 citations

Marketing Analytics, Customer Satisfaction, Digital Marketing +16

Enjoyment of the Shopping Experience: Impact on Customers' Repatronage Intentions and Gender Influence

Cathy Hart, Andrew M. Farrell, Grazyna Stachow et al. · Service Industries Journal · 2007 · 156 citations

How to design fashion retail's virtual reality platforms

Liangchao Xue, Chris Parker, Cathy Hart · International Journal of Retail & Distribution Management · 2020 · 71 citations

Engineering, Digital Marketing, Consumer Research +20

Conceptualising town centre image and the customer experience

Cathy Hart, Grazyna Stachow, John W. Cadogan · Journal of Marketing Management · 2013 · 65 citations

Customer Experience, Customer Satisfaction, Culture +13

Category management: a new approach for fashion marketing?

Belinda Dewsnap, Cathy Hart · European Journal of Marketing · 2004 · 61 citations

Brand Strategy, Consumer Research, Fashion Marketing +18

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