Concepedia
Statistics
Publications
31
Citations
2.2K
H-Index
22
Active since
1997
Affiliations
Universitat de València(Current)
University of Quintana Roo
Universitat Jaume I
Universitat Politècnica de València
José Enrique Bigné Alcañiz is an author at Universitat de València specializing in marketing, business, and consumer behavior.
Publications per year
1997–2024
The Role of Self-Definitional Principles in Consumer Identification with a Socially Responsible Company
Rafael Currás Pérez, José Enrique Bigné Alcañiz, Alejandro Alvarado Herrera · Journal of Business Ethics · 2009 · 291 citations
Business, Marketing, Social Psychology +14
Alliances Between Brands and Social Causes: The Influence of Company Credibility on Social Responsibility Image
José Enrique Bigné Alcañiz, Rubén Chumpitaz, Rafael Currás Pérez · Journal of Business Ethics · 2010 · 287 citations
Business, Marketing, Marketing Management +16
Influence of online shopping information dependency and innovativeness on internet shopping adoption
José Enrique Bigné Alcañiz, Carla Ruíz Mafé, Joaquín Aldás Manzano et al. · Online Information Review · 2008 · 200 citations
Business, Information Systems, Marketing +17
The Impact of Internet User Shopping Patterns and Demographics on Consumer Mobile Buying Behaviour
José Enrique Bigné Alcañiz, Carla Ruíz Mafé, Silvia Sanz Blas · 2005 · 181 citations
Business, Marketing, Consumer Behavior +15
Brand credibility in cause‐related marketing: the moderating role of consumer values
José Enrique Bigné Alcañiz, Rafael Currás Pérez, Isabel Sánchez‐García · Journal of Product & Brand Management · 2009 · 181 citations
Business, Marketing, Marketing Management +15
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