50
Publications
4.1K
Citations
35
H-Index
2005
Active since
Silvia Sanz Blas is an author at Universitat de València specializing in marketing, management, and consumer research.
Top concepts
MarketingManagementConsumer ResearchBusinessDigital MarketingConsumer BehaviorCustomer SatisfactionInteractive MarketingCommunicationArts
Publications per year
2005–2024
50
50
Sameer Hosany, Daniela Buzova, Silvia Sanz Blas · Journal of Travel Research · 2019 · 201 citations
Social Psychology, Ad-evoked Positive Affect, Environmental Psychology +22
Rows per page
1–5 of 50