Joel Hietanen - Concepedia

Author

Joel Hietanen

Aalto University ORCID

Also Known As

Hietanen, J., Hietanen, Joel, J Hietanen, J. Hietanen, Joel Hietanen

107

Publications

1.6K

Citations

H-Index

180

Concepts

All Affiliations

Aalto University University of Helsinki Stockholm University National Consumer Research Centre Royal Holloway University of London

About

Joel Hietanen is an author at Aalto University specializing in marketing, management, and consumer culture.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	11	11	588
2	Arts	9	9	281
3	Education	8	8	330
4	Engineering	8	8	323
5	Health Sciences	1	1	54

Joel Hietanen

Publications

1.5K

Citations

H-Index

Page 1

	Year	Citations
Business model innovation vs replication: financial performance implications of strategic emphases Jaakko Aspara, Joel Hietanen, Henrikki Tikkanen Journal of Strategic Marketing Large FirmsStrategic EmphasesEntrepreneurshipInnovation ManagementCorporate Innovation	2010	278
Assessing the Societal Impact of Research: The Relational Engagement Approach Julie L. Ozanne, Brennan Davis, Jeff B. Murray, Journal of Public Policy & Marketing EngineeringPublic EngagementEducationResearch EthicsImpact Factor	2016	154
Exploring virtual worlds: success factors in virtual world marketing Henrikki Tikkanen, Joel Hietanen, Tuomas Henttonen, Management Decision Customer SatisfactionEntertainment MarketingDigital MarketingSocial MarketingConsumer Research	2009	130
New insights into online consumption communities and netnography Henri Weijo, Joel Hietanen, Pekka Mattila Journal of Business Research Social MediaInteractive MarketingSocial ComputingOnline CommunitiesConsumer Research	2014	80
Market practices in countercultural market emergence Joel Hietanen, Joonas Rokka European Journal of Marketing Countercultural Market EmergenceDigital MarketingInternational MarketingMedia IndustriesMarket Design	2015	79
Against the implicit politics of service-dominant logic Joel Hietanen, Mikael Andéhn, Alan Bradshaw Marketing Theory Value TheoryConsumer ResearchImplicit PoliticsPopular CultureConsumer Culture	2017	54
Commentary on Schembri and Boyle (2013): From representation towards expression in videographic consumer research Joel Hietanen, Joonas Rokka, John W. Schouten Journal of Business Research AdvertisingRepresentation Towards ExpressionInteractive MarketingVideographic Consumer ResearchManagement	2013	46
Activation of periprosthetic connective tissue in aseptic loosening of total hip replacements. Seppo Santavirta, Jing-Wen Xu, Joel Hietanen, PubMed Tissue EngineeringEngineeringSurgeryBiomedical EngineeringOrthopedic Biomechanics	1998	44
Bleak signs of our times: Descent into ‘Terminal Marketing’ Oscar Ahlberg, Jack Coffin, Joel Hietanen Marketing Theory Term Terminal MarketingConsumer ResearchBrand StrategyEducationContemporary Culture	2022	40
The haunting specter of retro consumption Oscar Ahlberg, Joel Hietanen, Tuomas Soila Marketing Theory Retro ConsumptionHumanitiesArt HistoryConsumer CultureMaterial Culture	2020	32

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