Concepedia

Ji Hee Song

JH

Statistics

Publications

15

Citations

1.2K

H-Index

14

Active since

2008

Affiliations

University of Seoul(Current)

Korea University

University of Georgia

College of Business Administration

Wayne State University

Ji Hee Song is an author at University of Seoul specializing in marketing, business, and social sciences.

Publications per year

2008–2022

15

Publications

15

Determinants of Perceived Web Site Interactivity

Ji Hee Song, George M. Zinkhan · Journal of Marketing · 2008 · 653 citations

Social Sciences, Communication, Social Psychology +13

The effect of Augmented Reality on purchase intention of beauty products: The roles of consumers’ control

Jeong Bin Whang, Ji Hee Song, Boreum Choi et al. · Journal of Business Research · 2021 · 153 citations

Business, Marketing, Marketing Management +11

Electronic word-of-mouth (eWOM) generation in new media platforms: The role of regulatory focus and collective dissonance

Dongwoo Shin, Ji Hee Song, Abhijit Biswas · Marketing Letters · 2013 · 81 citations

Social Sciences, Communication, Marketing +16

Are contextual advertisements effective?

Kwang Yeun Chun, Ji Hee Song, Candice R. Hollenbeck et al. · International Journal of Advertising · 2014 · 61 citations

Business, Marketing, Marketing Management +14

Interacting with Chatbots: Message type and consumers' control

Jeong-Bin Whang, Ji Hee Song, Jong‐Ho Lee et al. · Journal of Business Research · 2022 · 49 citations

Social Sciences, Communication, Interaction Design +10

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