Concepedia

I. Fredrick Trawick

IF

Statistics

Publications

8

Citations

602

H-Index

8

Active since

1981

Affiliations

University of Alabama at Birmingham(Current)

I. Fredrick Trawick is an author at University of Alabama at Birmingham specializing in business, business ethics, and ethics.

Publications per year

1981–2013

8

Publications

8

How industrial salespeople gain customer trust

John E. Swan, I. Fredrick Trawick, David W. Silva · Industrial Marketing Management · 1985 · 402 citations

Business, Marketing, Marketing Management +12

A model of industrial satisfaction/complaining behavior

I. Fredrick Trawick, John E. Swan · Industrial Marketing Management · 1981 · 48 citations

Business, Organizational Behavior, Industrial Relations +8

Industrial Buyer Evaluation of the Ethics of Salesperson Gift Giving; Value of the Gift and Customer vs. Prospect Status

I. Fredrick Trawick, John E. Swan, David R. Rink · Journal of Personal Selling and Sales Management · 2013 · 32 citations

Business, Marketing, Marketing Management +15

Effect of Participation in Marketing Research on Consumer Attitudes toward Research and Satisfaction with a Service

John E. Swan, I. Fredrick Trawick, Maxwell G. Carroll · Journal of Marketing Research · 1981 · 32 citations

Business, Marketing, Marketing Management +11

Influence of Buyer Ethics and Salesperson Behavior on Intention to Choose a Supplier

I. Fredrick Trawick, John E. Swan, Gail W. McGee et al. · Journal of the Academy of Marketing Science · 1991 · 29 citations

Management, Supply Chain Management, Business Ethics +13

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