Concepedia

David R. Rink

DR

19

Publications

565

Citations

14

H-Index

1976

Active since

Affiliations

Northern Illinois University(Current)

University of Alabama at Birmingham

University of Arkansas at Fayetteville

David R. Rink is an author at Northern Illinois University specializing in business, marketing, and management.

Top concepts

BusinessMarketingManagementConsumer ResearchCustomer SatisfactionSupply Chain ManagementBusiness StrategyMarketing StrategyQuantitative ManagementEngineering

Publications per year

1976–2013

19

Publications

19

Consumer Complaints: Advice on How Companies Should Respond Based on an Empirical Study

Gary Clark, Peter F. Kaminski, David R. Rink · Journal of Consumer Marketing · 1992 · 105 citations

Customer Experience, Customer Satisfaction, Consumer Study +19

Industrial Buyer Image of the Saleswoman

John E. Swan, David R. Rink, G. E. Kiser et al. · Journal of Marketing · 1984 · 68 citations

Customer Satisfaction, User Perception, Online Customer Behavior +13

Fitting market strategy to varying product life cycles

John E. Swan, David R. Rink · Business Horizons · 1982 · 50 citations

Market Analysis, Market Strategy, Business +6

Industrial Buyer Image of the Saleswoman

John E. Swan, David R. Rink, G. E. Kiser et al. · Journal of Marketing · 1984 · 36 citations

Customer Satisfaction, User Perception, Online Customer Behavior +13

Financial management and planning with the product life cycle concept

David R. Rink, Dianne M. Roden, Harold W. Fox · Business Horizons · 1999 · 35 citations

Product Lifecycle Management, Engineering, Financial Management +13

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