Concepedia
Statistics
Publications
29
Citations
2.1K
H-Index
22
Active since
2004
Affiliations
Kingston University(Current)
University of Southampton
Birkbeck, University of London
University of Westminster
Glasgow Caledonian University
Jaywant Singh is an author at Kingston University specializing in marketing, management, and business.
Top concepts
MarketingManagementBusinessConsumer ResearchBrand ManagementBrand EquityBrand AwarenessConsumer BehaviorBrand StrategyCustomer Satisfaction
Publications per year
2004–2022
Understanding Corporate Social Responsibility and Product Perceptions in Consumer Markets: A Cross-cultural Evaluation
Jaywant Singh, María del Mar García de los Salmones, I. Rodríguez del Bosque · Journal of Business Ethics · 2007 · 263 citations
Cross-cultural Evaluation, Socially Responsible Product, Consumer Markets +10
Online grocery shopping: the influence of situational factors
Chris Hand, Francesca Dall’Olmo Riley, Patricia Harris et al. · European Journal of Marketing · 2009 · 251 citations
Marketing Analytics, Digital Marketing, Consumer Study +19
Customer commitment to luxury brands: Antecedents and consequences
Paurav Shukla, Madhumita Banerjee, Jaywant Singh · Journal of Business Research · 2015 · 237 citations · Full text
Customer Satisfaction, Brand Equity, Management +10
‘To trust or not to trust’: The impact of social media influencers on the reputation of corporate brands in crisis
Jaywant Singh, Benedetta Crisafulli, La Toya Quamina et al. · Journal of Business Research · 2020 · 193 citations
Social Media, Online Reputation, Media Marketing +11
They are not all same: variations in Asian consumers’ value perceptions of luxury brands
Paurav Shukla, Jaywant Singh, Madhumita Banerjee · Marketing Letters · 2015 · 108 citations · Full text
Luxury, Value Perceptions, Consumer Research +17
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