Concepedia

Francesca Dall’Olmo Riley

FD

Statistics

Publications

30

Citations

3K

H-Index

24

Active since

1994

Affiliations

Kingston University(Current)

The Open University

University of South Australia

Universidad de Zaragoza

London South Bank University

Francesca Dall’Olmo Riley is an author at Kingston University specializing in marketing, business, and marketing management.

Publications per year

1994–2020

30

Publications

30

Defining A "Brand": Beyond The Literature With Experts' Interpretations

Leslie de Chernatony, Francesca Dall’Olmo Riley · Journal of Marketing Management · 1998 · 623 citations

Business, Marketing, Marketing Management +10

Experts' Views About Defining Services Brands and the Principles of Services Branding

Leslie de Chernatony, Francesca Dall’Olmo Riley · Journal of Business Research · 1999 · 319 citations

Business, Marketing, Marketing Management +14

Added value: its nature, roles and sustainability

Leslie de Chernatony, Fiona Harris, Francesca Dall’Olmo Riley · European Journal of Marketing · 2000 · 280 citations

Business, Marketing, Strategic Management +12

Modelling the components of the brand

Leslie de Chernatony, Francesca Dall’Olmo Riley · European Journal of Marketing · 1998 · 257 citations

Business, Marketing, Marketing Management +11

Online grocery shopping: the influence of situational factors

Chris Hand, Francesca Dall’Olmo Riley, Patricia Harris et al. · European Journal of Marketing · 2009 · 255 citations

Business, Marketing, Marketing Management +17

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