Concepedia
Statistics
Publications
38
Citations
1.9K
H-Index
22
Active since
1997
Affiliations
Kingston University(Current)
University of Portsmouth
University of Kent
Kingston University
Edinburgh Napier University
Chris Hand is an author at Kingston University specializing in business, management, and marketing.
Top concepts
BusinessManagementMarketingConsumer ResearchConsumer BehaviorEconomicsEngineeringGlobal Film MarketArtsBrand Awareness
Publications per year
1997–2022
A Survey of 3D Interaction Techniques
Chris Hand · Computer Graphics Forum · 1997 · 280 citations
Engineering, Virtual Worlds, Interaction Technique +15
Online grocery shopping: the influence of situational factors
Chris Hand, Francesca Dall’Olmo Riley, Patricia Harris et al. · European Journal of Marketing · 2009 · 251 citations
Marketing Analytics, Digital Marketing, Consumer Study +19
Internet advertising effectiveness
Helen Robinson, Anna Wysocka, Chris Hand · International Journal of Advertising · 2007 · 198 citations
Advertising, Digital Marketing, Internet Advertising Effectiveness +13
Online and store patronage: a typology of grocery shoppers
Patricia Harris, Francesca Dall’Olmo Riley, Debra Riley et al. · International Journal of Retail & Distribution Management · 2017 · 106 citations
Customer Satisfaction, Online Customer Behavior, Behavioral Sciences +13
Searching for the picture: forecasting UK cinema admissions using Google Trends data
Chris Hand, Guy Judge · Applied Economics Letters · 2011 · 101 citations
Search Engine Optimization, Engineering, Trend Prediction +16
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