Helen Robinson

Internet advertising effectiveness

Helen Robinson, Anna Wysocka, Chris Hand · International Journal of Advertising · 2007 · 198 citations

Business, Marketing, Marketing Management +17

What is the Effect of a Recommendation?

Robert East, Kathy Hammond, Wendy Lomax et al. · The Marketing Review · 2005 · 93 citations

Computing, Data Science, Recommender Systems +7

Rapid collaborative knowledge building via Twitter after significant geohazard events

Robin Lacassin, Maud H. Devès, Stephen Hicks et al. · Geoscience Communication · 2020 · 61 citations · Full text

Social Sciences, Earth Sciences, Geophysics +16

The role of situational variables in online grocery shopping in the UK

Helen Robinson, Francesca Dall’Olmo Riley, Ruth Rettie et al. · The Marketing Review · 2007 · 59 citations

Business, Marketing, Retail Management +14

CAQDAS: a supplementary tool for qualitative market research

Ruth Rettie, Helen Robinson, Anja Radke et al. · Qualitative Market Research An International Journal · 2008 · 35 citations

Business, Marketing, Marketing Management +16