Yvonne van Everdingen

Enterprise resource planning: ERP adoption by European midsize companies

Yvonne van Everdingen, Jos van Hillegersberg, Eric Waarts · Communications of the ACM · 2000 · 322 citations · Full text

Enterprise Business Transformation, Business Intelligence, Enterprise Resource Planning +12

The Influence of National Culture on the Adoption Status of Innovations:

Eric Waarts, Yvonne van Everdingen · European Management Journal · 2005 · 173 citations

Marketing, Culture, Innovation Study +12

Modeling Global Spillover of New Product Takeoff

Yvonne van Everdingen, Dennis Fok, Stefan Stremersch · Journal of Marketing Research · 2009 · 81 citations · Full text

Trade, Law, Global Production Network +23

Intra-firm Adoption Decisions:

Yvonne van Everdingen, Berend Wierenga · European Management Journal · 2002 · 29 citations · Full text

Barrier To Entry, Intra-firm Adoption Decisions, Management +5

What to stress, to whom and where? A cross-country investigation of the effects of perceived brand benefits on buying intentions

Ralf van der Lans, Yvonne van Everdingen, Valentyna Melnyk · International Journal of Research in Marketing · 2016 · 29 citations

Brand Equity, Brand Benefits, Consumer Research +10