Yi‐Chun Ou - Concepedia

Concepedia

Author

Yi‐Chun Ou

University of Leeds ORCID

Also Known As

Yi-Chun Ou, Yi‐Chun Ou, Youli Ou

12

Publications

499

Citations

5

H-Index

28

Concepts

All Affiliations

University of Leeds University of Groningen University of Münster

YO

About

Yi‐Chun Ou is an author at University of Leeds specializing in marketing, consumer research, and management.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Marketing	4	4	411
2	Business	3	3	389
3	Management	3	3	260
4	Social Sciences	2	2	173
5	Brand Management	1	1	150

Yi‐Chun Ou

×

5

Publications

496

Citations

5

H-Index

	Year	Citations

Page 1