Concepedia
Statistics
Publications
9
Citations
184
H-Index
Active since
2016
Affiliations
University of Leeds(Current)
Cardiff University
Giuseppe Musarra is an author at University of Leeds specializing in management, business, and marketing.
Top concepts
ManagementBusinessMarketingStrategic ManagementStrategyEducationSocial SciencesBusiness StrategyConsumer BehaviorConsumer Research
Publications per year
2016–2023
The influence of desire for control on monitoring decisions and performance outcomes in strategic alliances
Giuseppe Musarra, Matthew J. Robson, Constantine S. Katsikeas · Industrial Marketing Management · 2016 · 43 citations
Monitoring Decisions, Interorganizational Relationship, Management +10
Pathways to Civic Engagement with Big Social Issues: An Integrated Approach
Dionysis Skarmeas, Constantinos N. Leonidou, Charalampos Saridakis et al. · Journal of Business Ethics · 2019 · 30 citations
Public Policy, Integrated Approach, Community Development +14
Outside-in marketing: Renaissance and future
Giuseppe Musarra, Neil A. Morgan · Industrial Marketing Management · 2020 · 22 citations
Outside-in Marketing, History Of Marketing, Management +3
How and when Narcissism and faith in humanity drive sustainable consumption
Karen T. Bowen, Giuseppe Musarra, Yi‐Chun Ou · Psychology and Marketing · 2022 · 22 citations · Full text
Product Reuse, Sustainable Consumption, Social Psychology +21
Emotions, culture intelligence, and mutual trust in technology business relationships
Giuseppe Musarra, Vita Kadile, Ghasem Zaefarian et al. · Technological Forecasting and Social Change · 2022 · 16 citations · Full text
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