Alladi Venkatesh - Concepedia

Author

Alladi Venkatesh

Also Known As

A Venkatesh, A. S. Venkatesh, A. Venkatesh, ALLADI VENKATESH, Adithi Venkatesh, Alladi Venkatesh, Venkatesh A -, Venkatesh, Alladi, Venkatesh, Anush

150

Publications

8.2K

Citations

H-Index

206

Concepts

All Affiliations

University of California, Irvine Arizona State University

About

Alladi Venkatesh is an author at University of California, Irvine specializing in marketing, management, and consumer research.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	15	16	3.1K
2	Education	13	14	2.9K
3	Arts	10	10	1.9K
4	Engineering	10	10	756
5	Health Sciences	1	1	15

Alladi Venkatesh

Publications

7.9K

Citations

H-Index

Page 1

	Year	Citations
Liberatory Postmodernism and the Reenchantment of Consumption A. Fuat Fırat, Alladi Venkatesh Journal of Consumer Research CultureConsumer CultureComparative LiteratureTheoretical PositionNarrative Knowledge	1995	1.6K
Fast Fashion, Sustainability, and the Ethical Appeal of Luxury Brands Annamma Joy, John F. Sherry, Alladi Venkatesh, Fashion Theory LuxuryConsumer ResearchBrand StrategyEnvironmental SustainabilityConsumer Culture	2012	862
Marketing in a postmodern world A. Fuat Fırat, Nikhilesh Dholakia, Alladi Venkatesh European Journal of Marketing Digital MarketingBrand StrategyConsumer ResearchEducationPopular Culture	1995	551
Beyond Adoption: Development and Application of a Use-Diffusion Model Chuan‐Fong Shih, Alladi Venkatesh Journal of Marketing Home Technology UseCustomer SatisfactionOnline Customer BehaviorTechnology DiffusionUse-diffusion Model	2003	447
Postmodernity: The age of marketing A. Fuat Fırat, Alladi Venkatesh International Journal of Research in Marketing Digital MarketingMedia MarketingInteractive MarketingHistory Of MarketingManagement	1993	430
Further evolving the new dominant logic of marketing: from services to the social construction of markets Lisa Peñaloza, Alladi Venkatesh Marketing Theory International MarketingConsumer CultureHistory Of MarketingManagementSocial Construction	2006	319
Computers and other interactive technologies for the home Alladi Venkatesh Communications of the ACM Tangible User InterfaceEngineeringAssistive TechnologyDesignAlert Preferences	1996	285
Has the Internet become indispensable? Donna L. Hoffman, Thomas Novak, Alladi Venkatesh Communications of the ACM Social MediaInternet BecomeInternet ScienceSocial ComputingArts	2004	230
Arts and aesthetics: Marketing and cultural production Alladi Venkatesh, Laurie A. Meamber Marketing Theory Cultural ProductionCultural IntermediationVisual Art PracticeMass CultureVisual Arts	2006	205
An Emerging Distributed Work Arrangement: An Investigation of Computer-Based Supplemental Work at Home Alladi Venkatesh, Nicholas P. Vitalari Management Science Supplemental WorkHuman Resource ManagementOrganizational BehaviorDistributed Work ArrangementWork Adjustment	1992	186

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