Michael T. Krush

Social media: Influencing customer satisfaction in B2B sales

Raj Agnihotri, Rebecca Dingus, Michael Y. Hu et al. · Industrial Marketing Management · 2015 · 551 citations

Customer Satisfaction, Social Media, Digital Marketing +6

Salesperson ambidexterity and customer satisfaction: examining the role of customer demandingness, adaptive selling, and role conflict

Raj Agnihotri, Colin B. Gabler, Omar S. Itani et al. · Journal of Personal Selling and Sales Management · 2017 · 144 citations · Full text

Customer Experience, Customer Satisfaction, Adaptive Selling +16

Social media and customer relationship management technologies: Influencing buyer-seller information exchanges

Omar S. Itani, Michael T. Krush, Raj Agnihotri et al. · Industrial Marketing Management · 2020 · 109 citations · Full text

Relationship Marketing, Customer Satisfaction, Online Customer Behavior +10

Salesperson empathy, ethical behaviors, and sales performance: the moderating role of trust in one's manager

Raj Agnihotri, Michael T. Krush · Journal of Personal Selling and Sales Management · 2015 · 91 citations

Social Psychology, Empathy, Ethical Behaviors +23

Dispersion of marketing capabilities: impact on marketing’s influence and business unit outcomes

Michael T. Krush, Ravipreet S. Sohi, Amit Saini · Journal of the Academy of Marketing Science · 2014 · 89 citations

Business Unit Outcomes, Management, Business +5