Elten Briggs - Concepedia

Concepedia

Author

Elten Briggs

The University of Texas at Arlington ORCID

Also Known As

Briggs, Elten., Elten Briggs

34

Publications

1.4K

Citations

20

H-Index

101

Concepts

All Affiliations

The University of Texas at Arlington University of Oklahoma University of Alabama in Huntsville University of New Orleans Baylor University

EB

About

Elten Briggs is an author at The University of Texas at Arlington specializing in marketing, management, and business.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	18	20	1.1K
2	Business	15	16	759
3	Education	3	3	236
4	Social Sciences	3	3	236
5	Arts	2	2	183

Elten Briggs

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24

Publications

1.4K

Citations

20

H-Index

	Year	Citations
Marketing Actions and the Value of Customer Assets Paul D. Berger, Ruth N. Bolton, Douglas Bowman, Journal of Service Research Customer ExperienceCustomer SatisfactionCustomer AssetsConsumer ResearchBrand Strategy	2002	257
Toward a Better Understanding of Volunteering for Nonprofit Organizations: Explaining Volunteers’ Pro-Social Attitudes Elten Briggs, Mark Peterson, Gary Gregory Journal of Macromarketing OrganizationsEducationBehavioral Reasoning TheorySocial InfluencePublic Participation	2009	126
ENGAGEMENT WITH SOCIAL MEDIA CONTENT: A QUALITATIVE EXPLORATION Holly A. Syrdal, Elten Briggs The Journal of Marketing Theory and Practice Entertainment MarketingDigital MarketingConsumer ResearchSocial MarketingSocial Media Marketing	2018	112
Identification Effects on Advertising Response: The Moderating Role of Involvement Ivonne M. Torres, Elten Briggs Journal of Advertising Behavioral SciencesAdvertisingHispanic-targeted AdvertisingProduct InvolvementTargeted Advertising	2007	84
Service Performance—Loyalty Intentions Link in a Business-to-Business Context: The Role of Relational Exchange Outcomes and Customer Characteristics Elten Briggs, Douglas B. Grisaffe Journal of Service Research Customer SatisfactionConsumer ResearchService QualityManagementHospitality Marketing	2009	73
The Influences of Ethical Climate and Organization Identity Comparisons on Salespeople and their Job Performance Elten Briggs, Fernando Jaramillo, William A. Weeks Journal of Personal Selling and Sales Management	2012	72
Tell me a story: The role of narrative transportation and the C-suite in B2B advertising Nwamaka A. Anaza, Elyria Kemp, Elten Briggs, Industrial Marketing Management AdvertisingInteractive MarketingTargeted AdvertisingManagementConsumer Research	2019	71
Beyond Just Being There: An Examination of the Impact of Attitudes, Materialism, and Self-Esteem on the Quality of Helping Behavior in Youth Volunteers Elten Briggs, T. Landry, Charles M. Wood Journal of Nonprofit & Public Sector Marketing EducationSocial InfluenceBeyond Just BeingYouth AdvocacySocial Work	2007	66
Investigating the influence of velocity performance on satisfaction with third party logistics service Elten Briggs, Timothy D. Landry, Patricia J. Daugherty Industrial Marketing Management Total Quality ManagementCustomer SatisfactionVelocity PerformanceService QualityTransport Logistic	2009	56
Linking organizational service orientation to retailer profitability: Insights from the service-profit chain Elten Briggs, Sandro Deretti, Heitor Takashi Kato Journal of Business Research Customer ProfitabilityCustomer SatisfactionService-profit ChainService QualityService Research	2018	56

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