Concepedia

Matthew Sarkees

MS

Statistics

Publications

8

Citations

361

H-Index

8

Active since

2008

Affiliations

Pennsylvania State University(Current)

University of Pittsburgh

Villanova University

Matthew Sarkees is an author at Pennsylvania State University specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingStrategic ManagementCustomer SatisfactionBusiness StrategyFirm PerformanceConsumer ResearchMarketing StrategyMarketing Management

Publications per year

2008–2020

8

Publications

8

Innovation and efficiency: It is possible to have it all

Matthew Sarkees, John Hulland · Business Horizons · 2008 · 92 citations

Productivity, Technology, Innovation Study +10

Ambidextrous organizations and firm performance: the role of marketing function implementation

Matthew Sarkees, John Hulland, John E. Prescott · Journal of Strategic Marketing · 2010 · 68 citations

Customer Satisfaction, Firm Performance, Corporate Strategy +15

Understanding the links between technological opportunism, marketing emphasis and firm performance: Implications for B2B

Matthew Sarkees · Industrial Marketing Management · 2010 · 60 citations

Technological Opportunism, Firm Performance, Management +9

The Right Way to Manage Unprofitable Customers

Vikas Mittal, Matthew Sarkees, Feisal Murshed · SSRN Electronic Journal · 2008 · 36 citations · Full text

Customer Profitability, Customer Satisfaction, Relationship Marketing +15

Investments in Exploitation and Exploration Capabilities: Balance Versus Focus

Matthew Sarkees, John Hulland, Rabikar Chatterjee · The Journal of Marketing Theory and Practice · 2014 · 35 citations

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