25
Publications
1.4K
Citations
19
H-Index
2005
Active since
Celso Augusto de Matos is an author at Universidade do Vale do Rio dos Sinos specializing in business, management, and marketing.
Top concepts
BusinessMarketingManagementConsumer ResearchCustomer SatisfactionConsumer BehaviorService QualityPurchase IntentionBrand ManagementMarketing Strategy
Publications per year
2005–2025
25
25
Celso Augusto de Matos, Carlos Alberto Vargas Rossi, Ricardo Teixeira Veiga et al. · Journal of Services Marketing · 2009 · 176 citations
Customer Satisfaction, Consumer Research, Problem Severity +16
Rows per page
1–5 of 25