Concepedia

Udo Gottlieb

UG

9

Publications

891

Citations

9

H-Index

2007

Active since

Affiliations

Queensland University of Technology(Current)

The University of Queensland

Udo Gottlieb is an author at Queensland University of Technology specializing in marketing, consumer research, and management.

Top concepts

MarketingManagementConsumer ResearchTourismBusinessConsumer BehaviorCommunicationInteractive MarketingBrand ManagementConsumer Culture

Publications per year

2007–2020

9

Publications

9

Customer service chatbots: Anthropomorphism and adoption

Ben Sheehan, Hyun Seung Jin, Udo Gottlieb · Journal of Business Research · 2020 · 572 citations

Conversational User Interface, Chatbot, Engineering +11

Green consumption practices for sustainability: an exploration through social practice theory

Amanda Beatson, Udo Gottlieb, Katrina Janelle Pleming · Journal of Social Marketing · 2020 · 69 citations

Sustainable Consumption, Green Marketing, Sustainable Development +24

The influence of service quality and trade show effectiveness on post‐show purchase intention

Udo Gottlieb, Mark Brown, Judy Drennan · European Journal of Marketing · 2011 · 64 citations

Customer Experience, Customer Satisfaction, Trade Show Effectiveness +17

Consumer-based brand equity (CBBE) in the context of an international stopover destination: Perceptions of Dubai in France and Australia

Filareti Kotsi, Steven Pike, Udo Gottlieb · Tourism Management · 2018 · 57 citations

Marketing, Culture, International Stopover Destination +14

Consumer perceptions of trade show effectiveness

Udo Gottlieb, Mark Brown, Liz Ferrier · European Journal of Marketing · 2014 · 45 citations

Trade Show Effectiveness, Consumer Study, Trade +16

Rows per page

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