Concepedia

Hyun Seung Jin

HS

Statistics

Publications

42

Citations

2.3K

H-Index

24

Active since

2003

Affiliations

Queensland University of Technology(Current)

Kansas State University

Kyung Hee University

Samsung Medical Center

Ewha Womans University

Hyun Seung Jin is an author at Queensland University of Technology specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchCommunicationSocial SciencesArtsPersuasionAdvertisingMarketing CommunicationBusiness

Publications per year

2003–2024

42

Publications

42

Customer service chatbots: Anthropomorphism and adoption

Ben Sheehan, Hyun Seung Jin, Udo Gottlieb · Journal of Business Research · 2020 · 572 citations

Conversational User Interface, Chatbot, Engineering +11

Gamification and the impact of extrinsic motivation on needs satisfaction: Making work fun?

Robert Mitchell, Lisa Schuster, Hyun Seung Jin · Journal of Business Research · 2018 · 280 citations

Quality Of Life, Student Motivation, Behavioral Sciences +14

Factors affecting attitudes and behavioural intention towards social networking advertising: a case of Facebook users in South Korea

Jaemin Jung, Sung Wook Shim, Hyun Seung Jin et al. · International Journal of Advertising · 2015 · 173 citations

Facebook Users, Digital Marketing, Targeted Advertising +27

Children's Advertising Literacy for Advergames: Perception of the Game as Advertising

Soontae An, Hyun Seung Jin, Eun Hae Park · Journal of Advertising · 2014 · 117 citations

Advertising Literacy Program, Targeted Advertising, Social Marketing +19

The influence of consumer anthropomorphism on attitudes towards artificial intelligence trip advisors

Brett Martin, Hyun Seung Jin, Di Wang et al. · Journal of Hospitality and Tourism Management · 2020 · 88 citations

Cognitive Science, Consumer Anthropomorphism, Behavioral Decision Making +13

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