Technological Forecasting and Social Change · 2020 · 17 citations · 59 references
BusinessMarketingMarketing ManagementDigital MarketingMarketing StrategyStrategic MarketingBrand AwarenessCustomer EngagementCustomer Experience ManagementCustomer SatisfactionCustomer Value ManagementOnline Consumer BehaviorAwarenessCustomer Value DefinitionCustomer Value MeasurementOnline Customer ExperienceValue Consciousness
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