Journal of Retailing and Consumer Services · 2018 · 189 citations · 76 references
BusinessMarketingMarketing ManagementBrand ManagementConsumer BehaviorStrategic MarketingBrand AssociationsBrand AwarenessBrand EquityBrand ImageConsumer Food ChoiceReputationConsumer Attitudes Toward FoodConsumer Food Decision-makingConsumer Food Purchasing BehaviorCorporate Brand ReputationFood Marketing EffectsOrganic BrandingOrganic Food Consumption
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