Publication | Closed Access
Determinants of Consumers' Green Purchase Behavior in a Developing Nation: Applying and Extending the Theory of Planned Behavior
1.2K
Citations
56
References
2017
Year
Behavioral SciencesGreen MarketingBehavioral Decision MakingExtended TheoryManagementConsumer ResearchDeveloping NationPurchase IntentionConsumer BehaviorGreen Decision-makingGreen Purchase BehaviorMarketingPlanned BehaviorBehavioral Economics
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