Journal of Information Technology · 1993 · 13 citations · 17 references
Total Quality ManagementCustomer SatisfactionIs DepartmentInformation SystemsE-servicesDigital MarketingUser GapService QualityInformation Technology ManagementE-businessManagementBusiness Information SystemBusiness Information SystemsService ResearchUser AcceptanceUser ExperienceUser SatisfactionInformation ManagementMarketingOrganizational CommunicationInteractive MarketingBusiness
Measurement and management of user satisfaction with information systems (IS) have been issues of concern for practitioners and academics in the field for some time. This paper introduces the ‘Gaps’ approach to service quality, a topic widely discussed in the marketing literature, and proposes that a similar approach is applicable in the IS domain. The user gap is explained and its measurement suggested, and the other gaps within the IS arena are described and their causes and cures addressed.
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Breaking Free from Product Marketing
G. Lynn Shostack · Journal of Marketing · 1977 · 1.8K citations
Service Quality: A Measure of Information Systems Effectiveness
Leyland Pitt, Richard T. Watson, C. Bruce Kavan · MIS Quarterly · 1995 · 1.8K citations